Doug McDermott, Alex Bazzell’s first NBA shopper, began teaching with him in 2015. Soon after, he added Bobby Portis, Trae Young, Napheesa Collier, and Candace Parker to his shopper roster.
In 2018, he moved to Los Angeles to assist Kobe Bryant collectively together with his daughter Gigi whereas engaged on the Mamba Academy constructing.
The an identical yr, Alex added Kyrie Irving and Carmelo Anthony to his shopper guidelines. He has labored with over 40 NBA players and over 20 WNBA players.
During the epidemic, Alex and Carmelo Anthony based mostly the company, Through The Lens. The group exists solely to assist athletes and artists in efficiently positioning themselves inside Web3.
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